Why it endured
The memoir of Nike's founder — an unusually honest account of building a company from scratch. Knight describes the near-death experiences, betrayals, and sheer luck that shaped one of the world's most valuable brands. Bill Gates calls it one of the best business memoirs ever written.
What they're saying
5 people recommend this book
“Shoe Dog is one of the best entrepreneurship stories I've ever read. Phil Knight's honesty about failure is remarkable.”
Gates Notes
“Shoe Dog shows the grinding, uncertain reality of building a great company. Most entrepreneur memoirs sanitize this.”
Interview
“Knight's memoir is the most honest portrayal of an entrepreneur's journey I've encountered.”
The Tim Ferriss Show
“Shoe Dog is my favorite business memoir. Knight built Nike through pure stubbornness and belief.”
“Phil Knight's story is about endurance — and about how the hardest thing to do is keep going.”
RyanHoliday.net